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Journal of Marketing Education
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Contents: December 1 1999, Volume 21, No. 3   [Index by Author]       Other Issues: Previous issue Next issue  

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To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.

Craig A. Kelley

Journal of Marketing Education 1999 21: 163. [PDF]  

Roger Gomes and Patricia A. Knowles

Journal of Marketing Education 1999 21: 164-174. [Abstract] [PDF] [References]  

L. W. Turley and J. Richard Shannon

Journal of Marketing Education 1999 21: 175-180. [Abstract] [PDF] [References]  

Michael Jay Polonsky, Gary Jones, and Megan J. Kearsley

Journal of Marketing Education 1999 21: 181-193. [Abstract] [PDF] [References]  

Kathleen J. Kelly and Linda R. Stanley

Journal of Marketing Education 1999 21: 194-205. [Abstract] [PDF] [References]  

Denise T. Smart, Craig A. Kelley, and Jeffrey S. Conant

Journal of Marketing Education 1999 21: 206-216. [Abstract] [PDF] [References]  

Deborah Skinner, Kim Mckeage, R. M. Seymour, Darrell W. Donahue, and Tom Christensen

Journal of Marketing Education 1999 21: 217-231. [Abstract] [PDF] [References]  

Sarath A. Nonis and Gail I. Hudson

Journal of Marketing Education 1999 21: 232-241. [Abstract] [PDF] [References]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.