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Journal of Marketing Education
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Contents: April 1 2000, Volume 22, No. 1   [Index by Author]       Other Issues: Previous issue Next issue  

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To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.

Nancy T. Frontczak and Craig A. Kelley

Journal of Marketing Education 2000 22: 3-4. [PDF]  

Thomas S. Gruca

Journal of Marketing Education 2000 22: 5-14. [Abstract] [PDF] [References]  

L. Michelle Bobbitt, Scott A. Inks, Katie J. Kemp, and Donna T. Mayo

Journal of Marketing Education 2000 22: 15-24. [Abstract] [PDF] [References]  

Lawrence O. Hamer

Journal of Marketing Education 2000 22: 25-34. [Abstract] [PDF] [References]  

Dwayne D. Gremler, K. Douglas Hoffman, Susan M. Keaveney, and Lauren K. Wright

Journal of Marketing Education 2000 22: 35-44. [Abstract] [PDF] [References]  

Jack Gault, John Redington, and Tammy Schlager

Journal of Marketing Education 2000 22: 45-53. [Abstract] [PDF] [References]  

Mark F. Toncar and Brian V. Cudmore

Journal of Marketing Education 2000 22: 54-63. [Abstract] [PDF] [References]  

Ed Petkus, Jr.

Journal of Marketing Education 2000 22: 64-70. [Abstract] [PDF] [References]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.