Journal of Marketing Education -- Table of Contents (April 2007, 29 [1])

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Contents: April 2007, Volume 29, No. 1 [Index by Author] Other Issues:

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Douglas J. Lincoln: The Editor’s Corner
Journal of Marketing Education 2007 29: 3-4. [PDF]

Stephen B. Castleberry: Prison Field Trips: Can White-Collar Criminals Positively Affect the Ethical and Legal Behavior of Marketing and MBA Students?
Journal of Marketing Education 2007 29: 5-17. [Abstract] [PDF] [References]

Stephen P. Ramocki: Metacognition and Transfer: Keys to Improving Marketing Education
Journal of Marketing Education 2007 29: 18-24. [Abstract] [PDF] [References]

Tiger Li, Barnett A. Greenberg, and J. A. F. Nicholls: Teaching Experiential Learning: Adoption of an Innovative Course in an MBA Marketing Curriculum
Journal of Marketing Education 2007 29: 25-33. [Abstract] [PDF] [References]

Dennis E. Clayson: Conceptual and Statistical Problems of Using Between-Class Data in Educational Research
Journal of Marketing Education 2007 29: 34-38. [Abstract] [PDF] [References]

Ed Petkus, Jr.: Enhancing the Relevance and Value of Marketing Curriculum Outcomes to a Liberal Arts Education
Journal of Marketing Education 2007 29: 39-51. [Abstract] [PDF] [References]

Mark E. Hill and John McGinnis: The Curiosity in Marketing Thinking
Journal of Marketing Education 2007 29: 52-62. [Abstract] [PDF] [References]

Bob Kimball: Application of Contemporary Literature to Enhance Interpersonal Skills and Ethical Decision Making in Professional Selling Coursework
Journal of Marketing Education 2007 29: 63-68. [Abstract] [PDF] [References]

Norman J. O’Reilly, Ryan Rahinel, Mary K. Foster, and Mark Patterson: Connecting in Megaclasses: The Netnographic Advantage
Journal of Marketing Education 2007 29: 69-84. [Abstract] [PDF] [References]

Elsie "Pookie" Sautter, Gary B. Gagnon, and Jakki J. Mohr: Educators Who Have Made a Difference for Their Students: Observations and Reflections of Three Nationally Recognized Marketing Professors
Journal of Marketing Education 2007 29: 85-90. [Abstract] [PDF] [References]

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