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Journal of Marketing Education
The 50 Most-Frequently Read Articles
in Journal of Marketing Education during October 2009 -- updated monthly

Most-read rankings are recalculated at the beginning of the month and are based on full-text and pdf views.

1.  Neil Granitz, C. Scott Greene
  Applying E-Marketing Strategies to Online Distance Learning
  Apr 01, 2003; 25: 16-30.
(In "Article")   [Abstract]     [PDF]
 
2.  Claudia M. Bridges, Wendy Bryce Wilhelm
  Going Beyond Green: The "Why and How" of Integrating Sustainability Into the Marketing Curriculum
  Apr 01, 2008; 30: 33-46.
(In "Article")   [Abstract]     [PDF]
 
3.  Irvine Clarke, Theresa B. Flaherty, Newell D. Wright, Robert M. McMillen
  Student Intercultural Proficiency From Study Abroad Programs
  Aug 01, 2009; 31: 173-181.
(In "Article")   [Abstract]     [PDF]
 
4.  Philip A. Titus
  Applied Creativity: The Creative Marketing Breakthrough Model
  Dec 01, 2007; 29: 262-272.
(In "Article")   [Abstract]     [PDF]
 
5.  Mark R. Young
  The Motivational Effects of the Classroom Environment in Facilitating Self-Regulated Learning
  Apr 01, 2005; 27: 25-40.
(In "Article")   [Abstract]     [PDF]
 
   [Next 5 Articles]

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Last Updated: 11/09/2009 01:21:53