|
Sign In to gain access to subscriptions and/or personal tools.
|
The 50 Most-Frequently Read Articles
in Journal of Marketing Education during October 2009 -- updated monthly
Most-read rankings are recalculated at the beginning of the month and are based on full-text and pdf views.
| 6. |
John J. Cronin |
 |
|
Upgrading to Web 2.0: An Experiential Project to Build a Marketing Wiki |
|
|
Apr 01, 2009; 31: 66-75.
(In "Article")
[Abstract]
[PDF]
|
|
|
| |
| 7. |
Larry Neale, Horst Treiblmaier, Vani Henderson, Lee Hunter, Karen Hudson, Jamie Murphy |
|
|
The Google Online Marketing Challenge and Research Opportunities |
|
|
Apr 01, 2009; 31: 76-85.
(In "Article")
[Abstract]
[PDF]
|
|
|
| |
| 8. |
Denny E. McCorkle, Janice M. Payan, James Reardon, Nathan D. Kling |
|
|
Perceptions and Reality: Creativity in the Marketing Classroom |
|
|
Dec 01, 2007; 29: 254-261.
(In "Article")
[Abstract]
[PDF]
|
|
|
| |
| 9. |
Mark R. Young, Bruce R. Klemz, J. William Murphy |
|
|
Enhancing Learning Outcomes: The Effects of Instructional Technology, Learning Styles, Instructional Methods, and Student Behavior |
|
|
Aug 01, 2003; 25: 130-142.
(In "Article")
[Abstract]
[PDF]
|
|
|
| |
| 10. |
Praveen Aggarwal, Connie L. O''Brien |
|
|
Social Loafing on Group Projects: Structural Antecedents and Effect on Student Satisfaction |
|
|
Dec 01, 2008; 30: 255-264.
(In "Article")
[Abstract]
[PDF]
|
|
|
| |
|
[Previous 5 Articles]
[Next 5 Articles]
|
 = from the current issue
Subscribe to Most Read feed
Last Updated: 11/09/2009 01:21:53
|
|
